Common Misconceptions About Global Positioning System Tracking

Misconceptions Global Positioning System Tracking

Despite the benefits of global positioning system (GPS) tracking, many companies are hesitant to implement a fleet tracking solution because of some common misbeliefs.

Our Drivers Will Hate It
One of the biggest worries with implementing GPS tracking is that your drivers will feel they are being unfairly watched, or that they are not trusted as faithful employees. While some feel that GPS tracking brings a negative element into manager and employee relationships, the truth is that GPS tracking provides greater driver safety, improved quality of service and overall reduced fleet cost. GPS tracking improves dispatch and routing data and creates benefits for employees by giving them the ability to complete more jobs per day. This typically means there will be more money in everyone’s pockets at the end of the day. In addition, GPS tracking can act as a reliable source of evidence to dispute traffic tickets or customer complaints. Once employees understand why the technology is necessary, they typically embrace the many benefits it has for them.

Managing GPS Tracking Software is a Hassle
Despite the many benefits of GPS tracking, some fleet managers worry that using the software and analyzing the data will take more time than they have. Most quality GPS tracking software allows managers to manage by exception. By simply setting up scheduled reports and real time alerts, fleet managers can have the information they need, when they need it, without having to log into the software. Many fleet managers have found that fleet tracking software actually saves them time compiling fleet reports, dispatching vehicles and managing drivers.

GPS Tracking Software is not Worth the Money    
Many fleet managers have trouble justifying the costs of GPS tracking software. They focus on the upfront and monthly costs but fail to recognize the cost savings realized from the use of the software. GPS tracking saves money on fuel, can reduce overtime costs, improve preventive maintenance scheduling and increase productivity through better dispatching. Once fleet managers focus on potential cost savings, the financial decision to implement GPS tracking software should be easy to make.

All GPS Tracking Software is the Same
Although all GPS tracking solutions will provide location, idling, alerts and geofencing/landmark information, better GPS tracking platforms will provide deeper data analysis in an easy to use interface. It is important when comparing GPS tracking software that the basic features are covered but there also are advanced features such as maintenance scheduling, fuel card reports, Garmin integration and mobile phone applications that add additional value to the solution. The most significant return on investment (ROI) will be seen if your GPS tracking provider has robust but easy-to-use software that provides unlimited access to historical data, highly customizable interface and quality customer service.

Once you and your employees understand that GPS tracking is intended to benefit your company from the bottom up, you will be on the right path for a strong and profitable future.  

For more information about GPS Insight or other GPS tracking, click here to go to Utility Products’ Buyers Guide.

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